Public Relations  
     
     
Start-up Business Package- PLATINUM
"Customized PR and Marketing Solutions for Start-ups"

The Platinum package is the most comprehensive of the start-up plans, with additional options that will form a strong foundation from which any business can take off with a strategic plan to succeed. This package offers public relations, brand development, marketing, and web site development.

Public Relations

  • AJR to develop six press releases over six months about your business, covering your business’s launch, services and/or product offerings
    - All releases to be sent to reporters via e-mail and three press releases placed on the news wire services including major internet news sites
  • • AJR will provide a detailed report of release pick-up fro the wire services, including Yahoo and Google news
  • AJR will provide you with PR marketing guidelines and media lists so you can develop your own successful press releases about your business
  • AJR will provide media lists for key local media, as well as the contacts for two relevant vertical industries (retail, technology, etc.) or one vertical and media contacts in the top 20 media markets in the US
  • AJR will provide up to 3 hours of e-mail and / or phone consultations regarding PR and marketing issues per month for six months

Web Site Development:

  • A domain name – company owned
  • Online hosting services – 1 year contract
  • Up to 20 pages of site development -AJR to provide content/copy
  • Search Engine Optimization, corporate level– significantly enhances online presence through website submittal to all major search engines; enables customers to easily find your business online

Marketing

  • AJR will develop a comprehensive marketing communications plan covering direct marketing, interactive marketing, public relations, and advertising for your business.

Brand Development/Marketing Suppor

  • A logo/ID that will help you develop your brand - includes stationary and business cards layouts
  • Develop a tri-fold brochure as collateral marketing material
  • Advertisement creative and copy to help you advertise your new company
  • AJR will also develop an online advertising campaign with Google, to increasing your business online presence and driving customers to your site
  • AJR will train you how to manage this account AJR will provide content and design for all of the above

Package Details:
  • $10,995 for total package
  • Price does not include stock photos for the website
  • Project length 6 months for PR and 6 months for website hosting, renewable at standard rates
  • AJR to provide AJR up to 3 hours of e-mail and / or phone consultations regarding PR and marketing per month for three months. Not to exceed three hours per month